Freezeserve – Case Study

Based in Liverpool, Freezeserve offers a comprehensive range of temperature controlled storage and distribution services throughout the UK and Europe, including state of the art advanced technology with full synchronization.ns.

The Challenge

Freezeserve needed a warehousing solution that would replace an existing SAP-based system and also integrate with their existing IT and automated cold store structure. A pallet storage-based system was required to manage the movement of goods both in/out and within the warehouse. The system also needed to manage orders from a central application and also offer real-time barcode scanning. This unique feature enabled warehouse staff to scan pallets, assist in processes like putaway and picking, and also track the movement of stock within the warehouse.

Freezeserve’s clients would also need access to view information on the stock held. Staging locations would be used both for goods in and goods out; these are areas for temporary storage before putaway or dispatch.

Pallets would need to be picked by batch number at request and also by product code, including case picking by a picking algorithm.

The overall aim was to provide one solution that will serve multiple clients and improve efficiency in the warehouse. In addition, the system must provide reports on stock holding for invoicing purposes. Other required functions included optional two-step putaway and pick, automatic importing of orders to reduce manual input, quarantine of stock, rework, shipments and 3rd party transport information.

The Solution

Amethyst Systems built upon their existing warehouse system knowledge to provide a complete package that would meet all requirements. This consisted of both a web application with SQL server database backend, reporting suite and a separate scanning app to run on Windows CE devices. The devices chosen by Freezeserve were the Boston 8550 handheld computer and the Vienna forklift truck mounted computer provided by TouchStar Technologies Ltd.

The Amethyst system also interfaced with the OptilogX automated cold storage facility provided by ORTEC, for efficient movement and storage of frozen food.

Key Benefits

The website and database is held locally by Freezeserve and fully supported by Amethyst Systems.

  • Simple and effective web interface for order input and stock management.
  • Real-time stock movement with barcode scanning system.
  • The ability for clients to easily view reports through a secure web portal.
  • Accurate information for efficient invoicing. A flexible system that can be built upon.

Look No Further.
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White Arrow Logistics

"Amethyst Systems have fulfilled our IT requirements in an amazingly short time frame, the support we have had during the implementation of the system and on-going has been invaluable in helping us meet our customer commitments."

Stephen Creek
Operations Manager, White Arrow Logistics Ltd

Retail Oracle

“The new survey application developed by Amethyst provides us with the ability to conduct multiple site surveys with ease. Our customers are very impressed with their ability to view survey results online through their own secure login.” Craig Bennett, Director – Sigma Group.

Ramsdens Solicitors

“Ramsdens solicitors had grown over the years and so did our deeds database! Unfortunately, we only had access to the database for a single user so we employed Amethyst to take it from a single user access solution to a user-friendly web interface to service 150 staff using Microsoft core web and database technologies. We are very pleased with the work and the new solution even had some bells and whistles that we hadn’t thought about.” – Jamie Watson, IT Manager, Ramsdens Solicitors.


“Amethyst Systems have again quickly delivered a simple, responsive and effective application. Our new software greatly helps us to manage our many energy efficiency projects and provides clients with immediate access to their project(s) status. The reporting suite helps to effectively view project status (Gantt chart) and also shows ROI to clients.” – Patrick Haslam, Programme Manager, Sigma.


“Amethyst Systems has exceeded our expectations and delivered a fantastic system, on time and over specification. This system is invaluable to us and will underpin the sales and marketing activity of over 30 sales people, 250,000 prospects and 15,000 customers. I can’t recommend Amethyst Systems attitude, approach and delivery highly enough.” Andy Greening, Managing Director – OfficeScape Ltd.

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